Ensuring Security of Online Travel Websites

The safety and security of online travel websites is a major issue that seem to exist. By opting for online travel websites, travel enthusiasts all over the world look for the most trusted sources to look for and plan their holidays.  The leading software development company in India develops efficient online travel booking websites for travel lovers.

Online travel websites are a means to offer them all convenience of booking tickets, reserving hotel rooms and planning the entire tour. It involves the transactions that need to be safe and protected in the best way possible. Let us try to find out the various aspects that will ensure such safety of online travel booking websites.

Hyper Text Transfer Protocol or HTTPS:

The first and the foremost thing that you need to look for is whether there is the ‘https’or not. HTTPS stands for Hyper Text Transfer Protocol which is needed to protectall data related to monetary transactions whenever data is transferred from one end to another. ‘https://’ is to be used for HTTP urls with SSL certification. Secure HTTP provisions various security mechanisms, certifying security of financial data to the end-users.

When the travel booking websites follow HTTPS compliance policy on each of their booking website’s pages, partnerships with protected payment gateway networks and by securing all booking relayed information of the clients on a priority basis, online travel websites can avoid fraud.

The most reliable website development company in India develops trustworthy websites to suitable for online travel businesses.

Payment Card Industry Data Security Standards or PCI-DSS or certification:

PCI-DSS or Payment Card Industry Data Security Standards certification is compulsory for every business, enterprise or commercialin order to admit credit or debit cards whether online or offline. It requires 12 standards to be fulfilled in 6 areas in terms of security.

A Reliable Privacy:

Every online travel booking website must mandatorily have a privacy policy. There must be a secured way in which they collect, utilize and share internally the information provided by the clients or prospective travellers. They must also follow the data protection and privacy rules of the countries and political rules within which they operate and which govern them.

The GDPR or the General Data Protection Regulation of the European Union, the policies of Australia, Middle East and South Asian countries like India are some of the examples followed by the online travel companies. The most trustworthy web application development company in India therefore adheres to authentic validation guidelines while developing online travel booking websites.

The best online booking system not only assists the clients to look online for booking but also keeps them ensures safety in the whole process. The customers must be assured that their vital information details including all banking passwords, financial and personal details are totally confidential and shall never be shared at any cost!

Depending on Secure Payment Gateways:

By connecting your online travel websites to safe and reliable payment gateways like PayPal or any reliable financial institution you can ensure that it gains instant trustworthiness and reliability, as well as also helps in protecting your repute as a business.

Safeguarding the booking system that perfectly guides customers in the direction of a safe and trustworthy payment gateway when they are trying to bookand availthe facilities related to travel is the vital need of an online travel booking system. They must also be empowered to have enough capacities to detect fraud and prevent hacking and other malicious intentions.

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Enterprise Blockchain Development, a Viable Option for Businesses

With the development of blockchain technology at a rapid speed, businesses and enterprises have started using this technology in a much wider sense now contrary to the popular belief that it is only used for binary trading and bitcoins.

A proper understanding of the versatility and wide ranging usage of blockchain technology explains this. The leading blockchain development explores the all-embracing impacts of this technology to earn profitable returns for enterprises.

Understanding blockchain

The blockchain is a series of blocks where every single block contains data of value devoid of any dominant core supervision. It is cryptographically safe and absolute. A blockchain employs two important data structures.

1.  Pointer
2. Linked Lists

Pointers are variables in programming which stocks the address of one more variable. Generally usual variables in any programming language stockpiles data. Pointers, on the other hand, in its place store addresses of other variables because of which they are termed pointers, because they are exactly pointing towards the position of other variables.

A linked list is one of the most significant items in data structures. It is a systematic arrangement of blocks, each of which contains data which is related to the subsequent block by means of a pointer.

The pointer variable, in this regard, consist of the address of the succeeding node in it and hence the linking is made. The last node, has an insignificant pointer which signifies that the pointer has no value.

The first block is called the ‘genesis block’ and its pointer lies out in the system itself.

Blockchain technology gives a way to store data on a distributed grid of computers, instead of a centralised server. This surges security because it signifies that a 'ledger' of data is shared across different servers.

Therefore, blockchain development will surely be very beneficial for businesses.

Block chain benefits that make them favourable for businesses

Higher transparency

As the use of blockchain technology increases, transaction histories are becoming more transparent and the documentation is also becoming flawless as all system contributors share the identical documentation with the similar data. That shared form can only be reorganized through agreement, which calls for the agreement of all members.

In order to amend a distinct transaction record you would also require to alter the successive records and this would lead to the collusion of the entire network. Thus, records on a blockchain is more correct, reliable and clear.

Accountability

The facility of recording every single transaction successively and accurately makes all the records of digital currency transaction everlasting between two parties, involved in it.

Intensified security

There are several ways in which blockchain is additionally protected in comparison to any other record storehouse systems. Only when all the members approve, only then a deal gets recorded. After the transaction is approved, it is placed into code and linked to the earlier transaction. Since the details of all data of digital dealings get stored in a number of computers instead of a lone computer, network or server, it makes it very tough for hackers also to steal the information.

Competence of transactions

With blockchains, since transaction take place directly between two parties involved in the digital transactions, there is no question of error. There is no requirement of some other person or an middleman to resolve the transactions. 

The ability of ‘smart contracts’ will spontaneously activate profitable actions rested on satisfying the standards reiterated in the contract.

Therefore, if you are looking for hiring the most dependable crypto currency development service log on to https://www.theetsindia.com/blockchain-development now!

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Overcoming the Challenges Faced in Software Development

Software development is an ever expanding field with constant employment of reliable and latest technologies to enhance our lives directly or indirectly.

The Information Technology or IT sector is perhaps the fastest growing and in demand most of the times. In the present times, technology is central constituent of modern life and a noteworthy driving power behind the world economy.

Software development has become an integral part of a vast and complex industry. But software development is also full of various challenges and only by overcoming them is it possible to deliver efficient and smooth technology solutions. The leading software development company in India is a reputable name in building highly customized software solutions for businesses of diverse domains.

The Challenges Faced

There are different challenges faced in developing software and applications. The nature and extent on such challenges may vary from project to project but there is no denying the fact that such challenges do appear and have to be taken care of at different times.

Some of the commonly observed challenges are:

• ·         Constantly Emerging Technologies
• ·         Legacy System Issues
• ·         Knowledge and Technological Expertise

Ways to Overcome the Challenges

Understand Your Own Needs First: Software development is a very complex and brainstorming process. It necessitates a sound and strong understanding on the fundamentals of computing knowledge and their exhibition in the progress of technological explanations to real-life difficulties.

Software development and design is a conceptual process. Usually, the architecture of a software system is built with several programs and the relations among the different program modules. All these programs are accurately defined and structured at several strata of the system construction for active and perfect data flow.

Moreover, it becomes most important that while developing the software and application you are fully aware of what your own requirements how to go about developing a software so that it delivers whatever is expected of it to do.

Have a thorough Grasp of the Ever-Changing Technologies: Technology is advancing each day and with every passing moment we can find one or the other new invention geared up to impact our lives. Similar is the case with software development too. The most prominent software development company in India uses cutting edge technology to develop robust solutions.

Apart from this, software of a particular kind may be very popular today but with changing times its technology may become obsolete hence, it must be upgraded to suit the needs of the users in the best way possible.

Currently all software development processes are focused on offering seamless user experiences and operations in diverse platforms like tablets and mobiles too. Hence, in this continuous push to evolve and upgrade software developers have to do a lot of brainstorming and also come across challenges. By being well equipped and skilled with the requisite training and constant knowledge gaining, developers can achieve great success.

Always be Ready to Think out Of the Box: It is very important to understand that adopting new technology or new innovation is not always easy.  Very often companies invest important monetary and human capitals in the previously used technology solutions. As a consequence of which, there are chances of considerable reluctance to switch them, doesn’t matter even if the age-old systems no longer meet the current requirements.  This therefore, calls for thinking some ‘out-of-the box’ solutions to innovate and create a ground-breaking software solution that makes the business also make its mark and name of repute in the market.

The most prominent web design & development company in India empowers you to automate your business and scale profitable heights.

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The Importance of Keyword Search for Ecommerce Websites

The present times have seen an enormous rise in the number of ecommerce sites providing various ranges of goods and services to people through the medium of the internet. When running an ecommerce website, your primary aim is to make as much sales as possible.

This is not possible until you are able to attract more and more traffic. But not all kind of traffic will be beneficial for your website until you get targeted traffic and then convert into sales. Especially in case of ecommerce sites where different sellers seem to provide wide ranges of goods and commodities, the appropriate keyword is a great boost in this regard.

By focusing on a good keyword search, ecommerce websites can increase targeted traffic flow and thereby convert them into potential sales. With the most reliable ecommerce platform development company in India, all this becomes very smooth and flawless.

Understanding Keyword Search

Every time we want to look for anything in the internet we search a few words depending on our need and find the results. It is these few words that we type in the search boxes that we are talking about.

Keyword research describes the process by means of which we discover which keywords information on the Internet. They type these terms in the search boxes and find the results.

Importance of Keyword Search

There exists numerous information in the internet. But every time you type a term and wait for the results to appear, there will still be millions of webpages. But since you do not require all the information under the sun and are looking for specific information, search engines will have to ultimately shortlist and decide which handful of results it needs to display from among the hundreds of thousands of possible pages.

Understanding this need the most important ecommerce solutions provider company in India helps businesses to flourish well in the field of ecommerce.

Normally, it’s the pre-determined search engine algorithms that determine the best and most appropriate matches for every single word you search. It is for this reason it's so important to determine and choose your keywords very carefully, so that the search engines can match and display your website in the search results to the most pertinent keyword searches.

Keyword searches also determine the rankings of your ecommerce site and also the top positions of the first page of your website. Therefore, the most suitable, relevant and appropriate keywords are very important for a website’s ranking.

Different Terms Relevant in this Regard

In order to have a proper understanding of keywords, a few terms need to be well understood. They are:

Longtail Keywords - Longtail keywords are keywords that contain three or more words. Longtail keywords are very important because they comprise of more than 70% of online searches making them much more specific and detail oriented.

Search Volume - Search volume is generally calculated in average monthly searches. It is the total number of searches every month for every single keyword. The more is the search volume, the better it is! With high ranks and higher search volumes, keywords attract potential traffic converting them into successful sales.

How to Think of Good and Effective Keywords?

Knowing the kind of business domain you are venturing into think of different list of keywords and also think of long tail keywords too. You can also take the help of different tools also to form a few.

The most reliable ecommerce solutions provider company in India helps businesses to form the most appropriate keywords and attract the maximum profit through potential sales leads.

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How to Identify a Secured Online Payment Solution?

With the rising use of technology, every activity we indulge in is influenced by its usage.  Similarly, it is also very evident that technology has gone a long way in modifying and altering the manner in which we like to shop. From the age of barter system to the current day of online shopping technology has been a great leveller.

In the present times most people prefer only to shop online given the ease and convenience of shopping online. The prominent software development company in India develops one of the safest and secured solutions that carry out online transactions.

What is an Online Payment Solution?

An online payment solution is a credit card terminal - but on your website. It's actually a virtual credit card point that permits your clients to pay for their goods actively online.

Of course, it's likely that to operate an e-store without a payment solution, but your customers would have to pay using online banking - which is less convenient since the process or payment is slower and it takes longer for the money to reach your bank account so you can ship the products.

By far, an online payment solution is the easiest and fastest method of payment for you as a user and also for your customers.

Factors that Distinguish Such Solutions:

The issue of security is the prime concern developing an online payment solution as it is all about money! The safety and security of the online transactions should be safeguarded in every particular step and aspect of the app or software development. The following need to be taken care of while developing the online solution:

PCI-DSS Protocols: PCI-DSS or Payment Card Industry Data Security Standards accreditation is mandatory for every business, enterprise or trade to accept credit or debit cards whether online or offline. It necessitates 12 standards to be met in 6 zones in terms of security:

• Build and keep a safe network and systems
• Protection of cardholder’s data
• Keep alive an operational program to tackle susceptibility
• Apply very central measures to access control
• Observe and examine the networks on a steady basis
• Continuously follow a rule to information security

SSL Protocols: SSL stands for Secure Sockets Layer. It is also called the TSL or Transport Security Layer. SSL is a convention that encrypts or safeguards transactions taking place amongst a client application which is likely be a browser and the server of the online store.

SSL protocols use an encryption algorithm that guarantees the security that when each message or information is being exchanged on the web network it passes through an integrity test before being transmitted at the other end. Businesses when aiming to offer online payment solutions must obtain SSL certification ensuring security of data.

HTTPS: HTTPS stands for Hyper Text Transfer Protocol which is used to secure the data of financial transactions when they are being sent from one destination to another. ‘https://’ is to be used for HTTP urls with SSL. Secure HTTP supports different security mechanisms, ensuring security of financial data to the end-users.

Tokenization: You should certainly never store your clients’ credit and debit card data on your server. When selecting the right payment solution, the customers’ data doesn’t even touch your servers. More importantly, it’s encrypted before it is ever stored on database servers.

The prominent software development company in India develops secured and most reliable web applications to help you operate as an online payment network.

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Top Social Media Optimization Trends to Follow

Social media is an indispensable part of life for most of us these days. A business which has entered into the web world cannot remain indifferent from social media in the present times if he is to reach a large number of audience. The digital marketing services provider in India is a leading name which helps diverse businesses to leverage the benefits of social media usage and gaining profitable returns.

Here are a few trends that you can follow as a business:

Developing Highly Interactive Media Content on Social Media Platforms:  Social media is all about being active and full of life. Through interactive media content that can also be responsive to mobile devices too, business can create an impact.

Giving a Slice Of Life Showing the Current ‘At the Moment’ Happenings: The target customers feel really thrilled and excited to see ‘live’ on their devices. By using the ‘live streaming’ functions of social media platforms, you can make the customers feel that they are closer to you and watching all your developments. The leading SEO marketing services provider in India helps businesses to create social media content that helps them to increase their reach to the target customers.

Extensive Use of Videos: Videos are a great means to attract customers to the social media platforms to boost their business.  Through the use of videos, you can connect with customers in a more comprehensive and complete manner.

An Appealing Story to Tell: Visually appealing stories are a great way to attract web users across the network. If your story is visually strong enough to grab their eyeballs, you can reach their hearts! So, design your social media in the form of an appealing story.

Exploring the Benefits of AR or Augmented Reality: Big brands often use AR or Augmented Reality to provide highest level customer satisfaction. Augmented Reality gives the businesses an opportunity to advertise their new products online to the customers by giving them a feel of it through AR or VR or Virtual Reality apps.

Chatbots or AI: Many brands nowadays employ Machine Learning enabled Chatbots to provide better customer experiences. Such chatbots make it very easy for businesses to maintain a constant and very effective customer relation, get feedbacks and provide them unhindered support. The foremost SMO marketing services provider in India helps businesses helps businesses derive the utmost benefits earning profitable returns with the use of chatbots to maintain great user experiences.

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Benefits of Building an Online Customization Tool for Businesses

E-commerce businesses in the present times focus on creating ultimate customer experiences that will make them cherish there shopping or buying experiences with them forever. By offering customers personalized and exclusively designed goods and services especially for them, businesses help them by giving what the customers desired for and help themselves by building a loyal segment of clients.

The leading ecommerce platform development company in India is a dominant expert in creating online customization tool to various businesses, especially e-commerce.

What is an Online Customization Tool?

Online customization tool is a range of software that e-commerce companies offer along with the products they offer in order to provide more elevating and custom-built customer experiences while shopping. The most dependable ecommerce solutions provider company in India has created online customization tools for varied domains of e-commerce companies.

Benefits of Online Customization Tool

Creation of Loyal Customer Base: Brands can build a loyal customer base through an online customization tool. Imagine you visit your favourite apparel store and discover that you only have some limited options of shirts and jeans and you do not have the scope to get a different on. Would you go there to shop next time? Definitely not right?

But imagine if you get the opportunity to choose what type, colour or pattern of designs you want and get one shirt ready as per your requirement! Would it not be one of the most memorable shopping experiences for you? The ecommerce platform development company in India does exactly the same for companies. It develops smart and efficient online customization tools for e-commerce platforms.

Helps Brands Build a Strong Online Presence: Online businesses especially e-commerce sites rely heavily on the trust and loyalty of customers. By offering tailored products on your website, you are giving customers a reason, in fact a special one to buy through your e-commerce site, on contrary to buying in a customary store. This ultimately drives more traffic turning to successful sales which ultimately helps you to gain higher ranks by Google for related product searches that constantly increase in your website.

Streamlining and Shortening the Order Process to a Swift One: Normally, when customers want personalized goods in a store, they would have to wait for long to get the product delivered and it would often be either incomplete or probably different from what the customer had ordered.

Also the entire process needs much more time to be completed successfully ultimately leaving the customer frustrated.  But with the use of smart online customization tools the entire order journey becomes easy, smooth and swift giving maximum satisfaction to the customers.

Increases Sales and Cuts Down Return Rates for E-Commerce Sites: When customers start to discover that they get facilities like an online customization tool, they become more attracted to it and therefore visit only that particular e-commerce website that provides them that facility. This leads to an increase in the sales. Moreover, since the customers have the facility to customize and personalize the products this also reduces the product return rates.

If you are looking for a trusted solution to design an efficient online customization tool, you can rely on the leading software development company of India and write to us at https://www.theetsindia.com/contact-us now!

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Exploring the Benefits of Using Hybrid Mobile Applications

In the present times, most companies rely on mobiles for marketing their products and reaching to mass customers. But with the constant up gradations and new innovations, the mobile platforms are also constantly evolving leveraging new technologies to offer optimum levels of user engagement and best opportunities for marketers. The leading software development company in India develops the most efficient mobile applications equipped with latest technology.

Mobile Applications

The approach to build a mobile application rests on the need of the function of the business establishment and its complete objectives. Mobile applications can be built employing several programming languages and frameworks. But characteristically they can be of 3 types:

• Native Apps: These are made for iOS or Android platforms. In such applications there occurs an executable file that can be downloaded directly from app stores and can be put in storage in the mobile. The biggest benefit is that they usually require an active internet service.
• HTML5 Apps: These apps operate based on the Web technologies, namely HTML5, JavaScript and CSS. They are well-suited in any platform and necessitate minor changes to guarantee total functionality.
• Hybrid Apps: A hybrid mobile application development can be built with the amalgamation of both native as well HTML5 as the web technologies. The biggest benefit here is the existence of the potentials of both native and mobile web apps and that they can operate on any operating system like Android, iOS, Windows, etc.

The android app development company in India develops mobile apps based on android technology for businesses of diverse domains.

Benefits of Hybrid Mobile Apps

The hybrid mobile apps offer a lot of advantages not just to developers but also to the users. So, here are the benefits such apps offer:

Blend of Technologies is Beneficial: Since the hybrid apps are a combination of native and HTML5 apps, they can be built in an integrated manner exploring the benefits of both the technologies. Companies can save a considerable amount of money that would otherwise have to be paid for developing and keeping up distinct code bases for diverse mobile platforms.

With hybrid apps, they can just build a single version and allow their hybrid structure of choice carry out the weighty lifting and guarantee that all will function flawlessly. This ultimately cuts down the cost of app development thereby, making it possible for even businesses of smaller scales to opt for hybrid frameworks.

Heightening User Experiences: The hybrid mobile apps are popularly known for offering reliable user experience through several browsers and platforms. The offers distinct functionalities and a standard UX design to all the user across manifold platforms.

 In order to create a longstanding business relationship with your end users, it is categorically essential to present a dependable user-experience to the users while transferring from one mobile platform to another. It also assists in bringing the mobile app up to date, since a single update will solve all the issues completely on all the platforms along with offering improved user experience to the clients.

The leading software development company in India is a highly dependable software developing company building mobile apps for various scales of businesses with cutting edge technologies.

Facility of Maintenance Support: Hybrid mobile apps are stress-free to maintain. The developer is just required to select right development framework for developing the application. Some of the largely employed app development frameworks are Ionic, JQuery, KendoUI, etc.

Selecting the correct app development framework can aid you and your business in upholding the quality standard of products and services that you as a business offer to the customers. Hybrid mobile apps offer easy maintenance and upgrades.

Swiftness and Availability: The hybrid technology used here makes it very fast and swift in operations.  It will also be very easy for the customers to access the hybrid mobile app, even with relatively poor Internet connectivity.

In regards to availability, one can upload a hybrid mobile app on several mobile platforms like, Google Play Store for Android, App Store for iPhone or iOS, etc. As a business establishment, you can effortlessly offer superior services to your customers with the assistance of a hybrid mobile app enabling you to potentially reach your end-users well.

If you are a business and looking for hiring a mobile app development service you can look for the most reliable android app development company in India.

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