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Thursday, 20 December 2018

Impact of using AI in online trading platform development

The recent times have seen a lot of new development and usage of Artificial Intelligence or AI in carrying out trading. While most of such usage has been based on algorithmic or automated trading, full-fledged use of AI in the entire course of trading is yet to be witnessed.
Several brokerage firms and trading house have also started using AI for carrying out partial operations like identifying stocks to be traded, giving instant and relevant information on price rates etc.

The most trustworthy trading platform development company in India gives trading enthusiasts a reliable way to trade with online trading platforms.

AI in Online Trading

The several financial institutions dealing with buying and selling of stocks, shares and commodities deal with a lot of data on a daily basis. By putting machine learning and AI to investment trading financial institutions permit traders to process and derive the results more quickly and in incredibly large quantities.

Since online trading is all about buying and selling of investment on stocks, securities, shares, foreign currencies, commodities, bonds and other financial instruments, it needs to be carried out in an efficient manner and the use of machine learning enabled features will prove to be a boost for it.
Earlier, investors relied on brokers or firms doing brokerage in order to put in huge amounts of money to be invested in shares and stock on behalf of the investors but on charging a commission amount or brokerage fee. But with the evolution of the online trading platforms, the requirement of a middleman was eliminated making the entire process very transparent and with AI possibilities of successful trading expanded even another leap forward.

Interested traders do not need to rely on a middleman but can directly invest and trade wisely. The use of AI will make possible trading to proceed efficiently by making you trade in profitable stocks as it will be able to understand which stocks seem most lucrative.

The revolutions and the usage of mobile technology have also fuelled online trading greatly with mobile trading software and applications which enables trading on multiple instruments at a single time. The android app development company in India empowers businesses to develop online trading facilities for businesses.


Executing trading in a smooth manner


The use of AI in executing the trading functions is a great benefit. Using machine learning trading helps in understanding the behaviour and analysis of the traders. By observing and utilizing data of the history of trading behaviour of the traders, the machine learning algorithms can understand which can be the most fruitful investment to make.
With the use of AI enabled trading facilities you will also be empowered to get more efficient insights which will make you invest wisely and achieve good profits.
If you are looking for a trustworthy binary options trading platform development company in India, be wise and choose the best and secured one!

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Tuesday, 11 December 2018

What does affiliate marketing mean for your business?



In the present times, it becomes an utmost necessity to devise intelligent techniques of marketing to achieve profitable returns. Affiliate marketing is one of such intelligent approaches that can make your business earn profitably in the online domain.

Before understanding what affiliate marketing does for your business, find out what it actually is. The most reliable e-commerce platform development company in India helps businesses employ intelligent marketing approaches and techniques irrespective of their domains of operations and scalability.


Affiliate marketing

Affiliate marketing is the process of marketing in the online domain in which one refers another person to buy an online product and the person referring the product receives a commission on the basis of each sale that takes place. The person who refers to becomes the affiliate. This marketing strategy survives solely on the sale of products and services.
In this process, the traffic at the affiliate’s service or product site is directed to the website of the business selling the product or service.
Another very important aspect in this regard is how companies keep a track of which affiliate is sending the traffic to their sites. For this, the business websites give a tracking URL which helps in tracking it.

Affiliate marketing is often confused with referral marketing since both these two forms of marketing employ third parties to boost sales. But both of them are different from each other in the sense that affiliate marketing relies virtuously on financial incentives, while referral marketing rests on more personal relationships and trust.
Many businesses in the online world selling diverse products like Amazon, offer affiliate programs and you can sign in to them simply and get the unique tracking links to promote their products and earn profitably.


Benefits for businesses
Cost effective: For businesses, affiliate marketing is full of benefits and opportunities especially because it involves a performance-based sales driven approach. You do not have to spend huge amounts like you do on advertising campaigns in different forms of media print, electronic etc. and need to pay only on the basis of a sale coming in through the affiliate links.  For small and emerging business it proves to be a very fruitful technique of marketing.

Wider visibility and broader reach: The use of affiliate marketing techniques can be seen businesses of diverse domains. Since you can get your product or service promoted through the website of another business which already has a considerable web presence and reachability you can get more visibility and thereby sales from it. Since the affiliate partner you have chosen already has its own high traffic and visitor base it will prove to be a benefit for your business as well too.

Validation by a recognizable entity: It often happens that affiliate marketing works wonders when you associate with reputable brands and websites and bloggers who have an already wide user base. Since they already have a wide visibility, their recommendations help a lot in making your business receive considerable traffic flow thereby leading to profitable leads.


Boost traffic flow to your business site and increase leads:
Affiliate marketing is a great way to increase traffic to your website thereby increasing the chances of converting those traffic into a profitable sales lead. You can track the links and try your best to convert them to sales.

Affiliate marketing is a great way to help your business scale new heights of profitability as you do not have to invest and financial resources in it. This also makes the risk factor involved with it very low making it a viable option for you to avail.

Thus you can also earn profitably and expand your marketing strategy beyond traditional measures to achieve success. The most efficient e-commerce solutions provider company in India helps your business with well thought of marketing ideas to boost sales and drive traffic to your business.
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Saturday, 1 December 2018

Real time record is no longer a myth now with healthcare IT solutions


Healthcare and treatment is one of the most sensitive and delicate services that always call for timely attention and action. Conventional ways of treating patients or diagnosing diseases have often been found to be really very time consuming as they rely on manual system of records.
But with the healthcare IT solutions it becomes very easy and also innovative at the same time to get real time based records and deliver the best possible services to patients. With EHR system development, healthcare practitioners can get an easy and convenient system of records maintenance and apply them whenever needed in treating patients.
Real time records are very helpful in treating patients
While treating patients, real time based records are a great help as they enable medical practitioners to find out real time based and appropriate solutions in treating patients. With the use of machine learning and Artificial Intelligence and IoTs doctors and healthcare establishments can provide outstanding services to patients.
For example if a patient comes suffering from a kidney ailment, use of AI can enable the practitioner to get an immediate report of his present condition, relate and refer it to his previous treatment chronologies and taking care of other subsidiary diseases he has and suggest the medication needed using its deep learning and machine learning databases.

Manage the data repositories by prioritizing
The electronic record databases are a safe house of data. While treating the patients it becomes very essential to gather, assemble, reserve and refer to huge quantities of data of the patients.
This data are in the form of several records of patient’s treatment, allergies, several pathological reports, continuing treatment, details of medication prescribed and the current treatment carried out. The pathology management software is such leverage that big data offers.
Benefits of the healthcare providers
The healthcare providers also gain several benefits form the use of clinic management software as the real time data will help them automate the process of daily management and running of the healthcare service. They will also help in finding out which patient needs immediate attention and also enable providers to deploy people and resources in streamlining the operations and providing the best possible service as and when necessary.
Healthcare services are eyeing to offer more active care to the patients and strive for a better working atmosphere for the service providing staff to gain hugely from the innovating use of real time records.
Apart from helping the healthcare practitioners and staff to take informed decisions, the use of real time data with the deployment of the healthcare IT solutions, will empower healthcare systems to keep a track of the manner in which care is provided to patients and also the process of transactions, billings and financial accounts of patients. Therefore, if you are looking for the use of real time data, opt for a reliable healthcare IT solution provider company in India.

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Sunday, 25 November 2018

When is a debt collection software required at all?


A Debt Collection Software or DCS is a software that streamlines the debt collection processes and develops the operational efficiency by guaranteeing greater coverage and connect rates with ease. The process of collecting and clearing the debts can be made very easy with a debt collection software.
A clever debt recovery solution can provide greater Promise-to-Pay (PTP) rates successfully. By automating the day-to-day operational tasks of debt collection agents a DCS lessens the time spent on it and enabling focus other critical issues. The meaning and purpose of developing good debt collection software has also been recognized by the leading software development company in India.


Features of a DCS

All debt details are e-documented: Debt collection is a very complex process and in order to maintain a record of what are the details of the amounts your need to collect from the customers on a timely basis DCS is an efficient system of electronic records.
 It will not only seamlessly automate the complete process of handling the data but also offers centralized data that can be referred to as and whenever needed. This also enables prioritizing which customers need to be reached out first and which later.

A protected and thorough payment mode: Since DCS is all about receiving the payments, there must also be a method of payment inbuilt within the collection software also that is safe and detailed. The customers should also be presented with manifold options to make their payments.
It must also have another automatic system of generating alert messages and emails about the outstanding dues. The inclusion of a safe payment API that will enable safe transactions within the software itself can be such a measure.

Suitable invoice generation system: The DCS is all about payments and hence invoice forms a very indispensable part of it. All the details of payments including the date and time, period and duration of payment to be received and details regarding the constituents of the billing items, details of fund transfers, reference numbers etc.

Automated system of alerts: It is very important that the debt collection software has the facility to notify customers whenever needed. This will update the customers about upcoming payment dates, alerts and thus ensure collection in time.




Need of DCS

Enables prioritization: With the use of DCS, it becomes very stress-free for companies to place in order which data they need to search first. You are not required to waste time on lesser, low worth borrowers. It also makes it possible for companies to get hold of accurate, searchable and central means of data that are reliable which also enables them to plan and carry out the functions effectively.

Genuineness of data is certain:  With all real time data, a DCS collects all genuine and accurate data. You just need to rely on it, utilize it and report to the concerned authorities.
Superlative management of disputes: Since all the information related to the amount, duration and date of return of the money borrowed are electronically recorded in the DCS, disputes can be avoided to a large extent.

Avoid the problems with invoices: Since DCS are automated systems there is also the inbuilt system to send alerts that enabled doing away with the issues faced in invoice processing. With this system of alert message, it notifies the users and it can be taken care of before time.
The Softwaredevelopment company in India develops web solutions that offer up-to-date and high-end enterprise automation that also looks into the details of payments.


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Thursday, 8 November 2018

Is Your MobileTrading App Secure?




In the current times, keeping pace with the changing trends in technology, trading via mobile apps has become a very common practice. But what is important here is the fact that, since trading is all about investing the money, security and safety of all the important and sensitive information is a matter of great concern.

Therefore, always be very careful and opt for the most reliable trading platform development company in India to choose the best mobile trading app for you.

Understanding mobile trading:
In order to understand the need of security in conducting trading via mobile apps, it is also very important to understand what it is exactly. Mobile trading is therefore, the process of conducting trading via mobile apps running mobiles and smartphones with the use wireless telecom services. Such an app is equipped enough to facilitate a trader with all that enables him to conduct trading activities physically.

Such an app arranges for the user the facility to have a look at all trading operations, stock and share prices, the assets, the rising inflation rates all under one and same roof. This functions as a single window through which you can take a look at not just your current activities but also on your past trading activities and also get a feel of the probable market conditions. You can also discover which commodity is at a higher percentage on a given day too.

The use of mobile apps helps in conducting trade in a very simple and easy manner without the compulsion of relying on only the desktop or laptop to conduct trading activities like buying and selling stocks, shares and debentures. Mobile apps also offer several easy operative and directional tools enable you to manage all the investments and assets with higher rate of smoothness.

The best android app development company in India is one of the most reliable mediums for you to develop a reliable trading app based on mobiles.

Issues to be careful about:
Trading via mobile apps is not free from threats. Hence, it becomes very important to keep I mind a few points before opting for a mobile app. They are:

·    The first and the most important thing to check is whether the app that you have chosen for online trading is a generic type developed by a third party or is the app developed by the brokerage firm its own. This is important because if the app is developed by a third party even the brokerage firm which has hired it will have to rely on them for every minor fault or lapse.

But those who have developed their own apps which know all the procedures and singlehandedly tackle everything that intimidate the safety and security of your trading. This also makes it possible to keep all the details of the transactional activities and funds secured within the sealed firewall to guarantee high-end fortification from any sort of fraudulent activities.

·     You must also be fully aware of how the app ensures authentication procedure. There must be a full and comprehensive way in which you can be sure that the app takes into account the usernames, passwords etc. while logging in to your trading app. Clearing your logging histories, giving valid privacy policy and adhering to data protection policies can also be a great security guarantee.

Researches have shown that many brokerage firms offering trading apps have unencrypted HTTP channels and do not give importance to securing the personal, financial and other sensitive information. Such apps also do not have SSL certification that ensure safety of financial information. The leading binary option trading platform development company in India lays enormous information on developing secured and reliable mobile trading apps.


·    Reverse engineering can be used by malicious invaders to crackdown your passwords if adequate security measures are not taken into account. Therefore, it is very important to be sure that the app you have chosen for online trading is free from any Man-in-the-Middle or MiTM attacks to tamper with all sensitive data. Some MiTM attacks just need to trick the users into installing an unseen malicious certificate on the mobile device and then they can start their unlawful actvities. So, always be careful about it.

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Monday, 5 November 2018

Advantages of Opting for an Online Forex Trading Platform




In the present times, indulging in online trading of foreign currencies has become a very flourishing business globally. There are also several companies which seem to offer online trading platforms boasting of security and higher profits but only few of them actually do so acknowledging the volatility of the global foreign exchange market.

Apart from this, a lot of other macroeconomic factors also come into play in regards to conducting trade in foreign currencies. Therefore, it becomes very complicated to choose the most trustworthy company but, with the best trading platform development company in India, you do not have to worry.

Understanding a forex trading platform:

A forex trading platform means a type of platform that aids currency traders to conduct trade in foreign currency. It enables traders to conduct buying and selling of foreign currencies with a clear understanding of the foreign exchange market dynamics all over the globe.

The foreign exchange market is flourishing with trade with every passing day with rising investments worth billions and trillions of money. The foreign exchange market functions 24 hours a day and 5 days in the week. It is separated into four distinct sessions: the London session, the New York session, the Sydney session and the Tokyo session. There are several companies and brokerage firms that offer trading platforms but the most crucial is choosing the most reliable one is the most important.

The most eminent android app development company in India gives you the flexibility to trade even with mobile based online trading platforms.

Benefits of online forex trading:

There are several benefits of conducting online trading in foreign currencies. Some of those are:

Eliminates middleman and fees related to brokerage:

Since there is no broker or middleman so there is no requirement of brokerage charges or commissions to conduct trade. This eases down the process with less complexities and expenditures on the part of the trader.

There exists no commissions in a real sense and in fact most foreign exchange brokers earn profits from the spreads amongst forex currencies. Therefore, there is no question of including separate brokerage fees, eliminating any overhead expenses for the traders in comparison to other securities or equity trading where it is very high
.
The most dependable binary option trading platform development company in India enables businesses to explore the various benefits of trading in binary options with blockchain development.



A superior control over trading activities:

Online forex trading gives the trader the facility of having greater control over the trading activities because he himself does everything without relying on a second person.

 Moreover, by being capable of investment in several products at the same time he can have an edge over old-style trading. It is a known fact that the stock markets operate depending time. At a particular time, prices fluctuate but it is only the capacity to invest at the correct financial instrument at the most appropriate time that can only help you earn huge profits. This will also enable you to gain access to all the information related to market fluctuations which will ultimately guide you to invest at the appropriate time.
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Wednesday, 31 October 2018

Ensuring Security of Online Travel Websites



The safety and security of online travel websites is a major issue that seem to exist. By opting for online travel websites, travel enthusiasts all over the world look for the most trusted sources to look for and plan their holidays.  The leading software development company in India develops efficient online travel booking websites for travel lovers.


Online travel websites are a means to offer them all convenience of booking tickets, reserving hotel rooms and planning the entire tour. It involves the transactions that need to be safe and protected in the best way possible. Let us try to find out the various aspects that will ensure such safety of online travel booking websites.

Hyper Text Transfer Protocol or HTTPS:
The first and the foremost thing that you need to look for is whether there is the ‘https’or not. HTTPS stands for Hyper Text Transfer Protocol which is needed to protectall data related to monetary transactions whenever data is transferred from one end to another. ‘https://’ is to be used for HTTP urls with SSL certification. Secure HTTP provisions various security mechanisms, certifying security of financial data to the end-users.

When the travel booking websites follow HTTPS compliance policy on each of their booking website’s pages, partnerships with protected payment gateway networks and by securing all booking relayed information of the clients on a priority basis, online travel websites can avoid fraud.
The most reliable website development company in India develops trustworthy websites to suitable for online travel businesses.

Payment Card Industry Data Security Standards or PCI-DSS or certification:
PCI-DSS or Payment Card Industry Data Security Standards certification is compulsory for every business, enterprise or commercialin order to admit credit or debit cards whether online or offline. It requires 12 standards to be fulfilled in 6 areas in terms of security.

A Reliable Privacy:
Every online travel booking website must mandatorily have a privacy policy. There must be a secured way in which they collect, utilize and share internally the information provided by the clients or prospective travellers. They must also follow the data protection and privacy rules of the countries and political rules within which they operate and which govern them.

The GDPR or the General Data Protection Regulation of the European Union, the policies of Australia, Middle East and South Asian countries like India are some of the examples followed by the online travel companies. The most trustworthy web application development company in India therefore adheres to authentic validation guidelines while developing online travel booking websites.

The best online booking system not only assists the clients to look online for booking but also keeps them ensures safety in the whole process. The customers must be assured that their vital information details including all banking passwords, financial and personal details are totally confidential and shall never be shared at any cost!


Depending on Secure Payment Gateways:
By connecting your online travel websites to safe and reliable payment gateways like PayPal or any reliable financial institution you can ensure that it gains instant trustworthiness and reliability, as well as also helps in protecting your repute as a business.

Safeguarding the booking system that perfectly guides customers in the direction of a safe and trustworthy payment gateway when they are trying to bookand availthe facilities related to travel is the vital need of an online travel booking system. They must also be empowered to have enough capacities to detect fraud and prevent hacking and other malicious intentions.

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Friday, 26 October 2018

Enterprise Blockchain Development, a Viable Option for Businesses



With the development of blockchain technology at a rapid speed, businesses and enterprises have started using this technology in a much wider sense now contrary to the popular belief that it is only used for binary trading and bitcoins.

A proper understanding of the versatility and wide ranging usage of blockchain technology explains this. The leading blockchain development explores the all-embracing impacts of this technology to earn profitable returns for enterprises.

Understanding blockchain
The blockchain is a series of blocks where every single block contains data of value devoid of any dominant core supervision. It is cryptographically safe and absolute. A blockchain employs two important data structures.
  1.  Pointer
  2. Linked Lists

Pointers are variables in programming which stocks the address of one more variable. Generally usual variables in any programming language stockpiles data. Pointers, on the other hand, in its place store addresses of other variables because of which they are termed pointers, because they are exactly pointing towards the position of other variables.

A linked list is one of the most significant items in data structures. It is a systematic arrangement of blocks, each of which contains data which is related to the subsequent block by means of a pointer.

The pointer variable, in this regard, consist of the address of the succeeding node in it and hence the linking is made. The last node, has an insignificant pointer which signifies that the pointer has no value.

The first block is called the ‘genesis block’ and its pointer lies out in the system itself.
Blockchain technology gives a way to store data on a distributed grid of computers, instead of a centralised server. This surges security because it signifies that a 'ledger' of data is shared across different servers.

Therefore, blockchain development will surely be very beneficial for businesses.


Block chain benefits that make them favourable for businesses

Higher transparency
As the use of blockchain technology increases, transaction histories are becoming more transparent and the documentation is also becoming flawless as all system contributors share the identical documentation with the similar data. That shared form can only be reorganized through agreement, which calls for the agreement of all members.
In order to amend a distinct transaction record you would also require to alter the successive records and this would lead to the collusion of the entire network. Thus, records on a blockchain is more correct, reliable and clear.

Accountability
The facility of recording every single transaction successively and accurately makes all the records of digital currency transaction everlasting between two parties, involved in it.

Intensified security
There are several ways in which blockchain is additionally protected in comparison to any other record storehouse systems. Only when all the members approve, only then a deal gets recorded. After the transaction is approved, it is placed into code and linked to the earlier transaction. Since the details of all data of digital dealings get stored in a number of computers instead of a lone computer, network or server, it makes it very tough for hackers also to steal the information.

Competence of transactions
With blockchains, since transaction take place directly between two parties involved in the digital transactions, there is no question of error. There is no requirement of some other person or an middleman to resolve the transactions. 
The ability of ‘smart contracts’ will spontaneously activate profitable actions rested on satisfying the standards reiterated in the contract.

Therefore, if you are looking for hiring the most dependable crypto currency development service log on to https://www.theetsindia.com/blockchain-development now!



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Wednesday, 24 October 2018

Overcoming the Challenges Faced in Software Development

Software development is an ever expanding field with constant employment of reliable and latest technologies to enhance our lives directly or indirectly.

The Information Technology or IT sector is perhaps the fastest growing and in demand most of the times. In the present times, technology is central constituent of modern life and a noteworthy driving power behind the world economy.

Software development has become an integral part of a vast and complex industry. But software development is also full of various challenges and only by overcoming them is it possible to deliver efficient and smooth technology solutions. The leading software development company in India is a reputable name in building highly customized software solutions for businesses of diverse domains.


The Challenges Faced
There are different challenges faced in developing software and applications. The nature and extent on such challenges may vary from project to project but there is no denying the fact that such challenges do appear and have to be taken care of at different times.

Some of the commonly observed challenges are:

  • ·         Constantly Emerging Technologies
  • ·         Legacy System Issues
  • ·         Knowledge and Technological Expertise


Ways to Overcome the Challenges
Understand Your Own Needs First: Software development is a very complex and brainstorming process. It necessitates a sound and strong understanding on the fundamentals of computing knowledge and their exhibition in the progress of technological explanations to real-life difficulties.

Software development and design is a conceptual process. Usually, the architecture of a software system is built with several programs and the relations among the different program modules. All these programs are accurately defined and structured at several strata of the system construction for active and perfect data flow.

Moreover, it becomes most important that while developing the software and application you are fully aware of what your own requirements how to go about developing a software so that it delivers whatever is expected of it to do.

Have a thorough Grasp of the Ever-Changing Technologies: Technology is advancing each day and with every passing moment we can find one or the other new invention geared up to impact our lives. Similar is the case with software development too. The most prominent software development company in India uses cutting edge technology to develop robust solutions.


Apart from this, software of a particular kind may be very popular today but with changing times its technology may become obsolete hence, it must be upgraded to suit the needs of the users in the best way possible.

Currently all software development processes are focused on offering seamless user experiences and operations in diverse platforms like tablets and mobiles too. Hence, in this continuous push to evolve and upgrade software developers have to do a lot of brainstorming and also come across challenges. By being well equipped and skilled with the requisite training and constant knowledge gaining, developers can achieve great success.

Always be Ready to Think out Of the Box: It is very important to understand that adopting new technology or new innovation is not always easy.  Very often companies invest important monetary and human capitals in the previously used technology solutions. As a consequence of which, there are chances of considerable reluctance to switch them, doesn’t matter even if the age-old systems no longer meet the current requirements.  This therefore, calls for thinking some ‘out-of-the box’ solutions to innovate and create a ground-breaking software solution that makes the business also make its mark and name of repute in the market.


The most prominent web design & development company in India empowers you to automate your business and scale profitable heights.
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